Robin Morrison

full Member Since 2016

Expertise Categories

  • Business / Financial
  • Case Acceptance
  • Communication
  • Copywriting and Design
  • Frontline Skills
  • Leadership
  • Marketing
  • New Dentists
  • Practice Analysis
  • Practice Management
  • Practice Transitions
  • Team Development
  • Treatment Planning / Presentation

Start-up, transitioning and established dental practice marketing and consulting

Robin Morrison is the founder of RLM Healthcare Marketing and Consulting, Inc., a full-service dental practice management company offering customized consulting and marketing for established, transitioning and start-up practices. With over 40 years in the dental profession and consulting hundreds of practices, Robin and her team understand the importance of applying a hands-on approach with each and every practice they work with.

Dedicated to growing profitable dental practices

RLM is dedicated to taking practices further and faster to profitability. With the right tools, leadership, team members and systems, start-up practices and established practices can realize goals sooner than they imagine. Wasted time is lost revenue. When a practice gets started (or restarted) on the right foot with solid systems, a great team and empowering leadership, they are quickly set up for success.

Robin’s dedication to dentistry

Robin Morrison’s passion for dentistry and health care, combined with her entrepreneurial spirit, lead her to become the founder of two successful companies. She is the president of RLM Healthcare Marketing & Consulting, Inc., founded in 1997, and Dental Consultant Connection, founded in 2011.

Robin began her career in dentistry in 1981, working in a fee for service restorative and cosmetic dental practice as an office administrator and marketing director. In 1997, she began to live her dream and launched her first business, RLM Healthcare Marketing & Consulting. As many entrepreneurs do, Robin recognized more business opportunities and needs, and couldn’t resist launching her second business, Dental Consultant Connection (DCC). DCC connects dental consultants and dentists to ensure the practice selects the right consultant to fit their needs. DCC has formed an expert team of 30+ dental consultants who specialize in niche areas of dentistry.

Commitment to oral cancer awareness

In 2012, Robin teamed up with Linda Miles to form Oral Cancer Cause, Inc. (OCC), a 501(c)3 non-profit organization. As founders of OCC and partners in additional dental projects, Robin and Linda have worked tirelessly to form an organization that financially assists oral cancer patients and their families, while creating awareness about oral cancer. OCC was founded in memory of Robin’s brother, Mike Collins and Linda’s sister-in-law, Charlotte Estep, both who lost their battles with oral cancer.

Dental Organization Memberships

Robin is a member of the Academy of Dental Management Consultants (ADMC), the Speaking Consulting Network (SCN), Dental Entrepreneur Women (DEW), and a lifetime member of the American Association of Dental Office Managers (AADOM).

Member Resources

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